Sure, I did the quickie Photoshop job, above, and I co-wrote the interview (with Diane Nelson), but you can’t argue with the authority of the Great Pumpkin — especially when he’s talking about Hallowe’en.

Specifically, he’s in favour of the apostrophe (as am I, startlingly). Here are part of his (and my) views on the matter:

There was something about the apostrophe that really set “Hallowe’en” apart from other holidays. It looks older, more ornate, more interesting. It intrigues people when they see it. The apostrophe hints at something hidden, something left out, but still there.

I guess you could say that the apostrophe haunts the rest of the word. Is that too poetic?

Not too poetic at all! Go read the whole “interview” here (although, it may be behind a paywall.)