The C-Loop is a camera strap attachment that screws into the tripod mount of your camera. So, instead of having a strap that gets twisted around your hands whenever you flip the camera from landscape to portrait mode, the strap stays out of the way.
It’s $35 and available for pre-order through Kickstarter.
Although there are similar ideas that have been around for a while (see Blackrapid’s RastenR-2, for example), this one is unique in that it swivels, so you don’t need to worry about your camera-swinging slowly unscrewing your strap.
I also like that these guys have come up with some innovative stress testing, to show off how strong the product is:
(via Engadget)


