Aug 072010
How many of you have seen this commercial?
The minds behind this ad have done an interesting thing: they’ve anthropomorphized bad breath into adorable little figures, so much so, that I actually feel sad when they the guy gets rid of them with some gum.
No really, their little faces when he pulls out the gum? Heartbreaking!
Little Mr. Coffee, Donut, and Onion just want a friend! They think, “finally, someone will let us hang out with them!” and they are devastated when the guy decides that getting some action is more important.
I don’t think Excel should make me feel sorry for bad breath. Advertising fail.
(Seriously though, I love those little guys, and I would totally commission some creative Etsy user to make me a little onion stuffed pal.)
Amy Breen
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http://patrickjohanneson.com/ Pat J